New York Is Book Country 2003

From the DC Comics press release:

September 10th, 2003 – DC Comics is the sponsor of the first-ever graphic novel block at the nation’s premier non-profit literary festival, New York Is Book Country, announced Paul Levitz, DC Comics’ President and Publisher. This year’s 25th anniversary festival will feature a Neil Gaiman special event and a limited edition New York Is Book Country poster illustrated by Jim Lee and Scott Williams as well as all-day signings and giveaways at the DC Comics and MAD Magazine booths…

…New York Is Book Country is featuring a ticketed special event for Neil Gaiman and his new graphic novel THE SANDMAN: ENDLESS NIGHTS on Saturday, September 20 at 11 AM. Gaiman will speak in depth about his creative process and the first SANDMAN graphic novel in seven years. Gaiman will also kick off the graphic novel platform at Sunday’s street fair with a one-hour signing at 11:30 AM on the Graphic Novel Block platform…

…At Sunday’s street fair, the Graphic Novel block is located on Fifth Ave at 49th Street; DC Comics is booth #9 and MAD Magazine is booth #8…

DC Comics and MAD Magazine New York Is Book Country Schedule:

Saturday, September 20, 2003
11:00 AM – 12:00 PM
Equitable Center
787 7th Ave New York, NY 10019
Neil Gaiman won the Hugo Award for his New York Times bestselling novel American Gods, and his bestselling children’s book Coraline has been praised all over the world. But before Neil became a blockbuster prose novelist, he was best known as the creator and author of the DC Comics revolutionary comic book series THE SANDMAN.

Critically acclaimed and award-winning, Neil’s SANDMAN set new standards for comics as literature; the ten volume Sandman library is recognized as one of the medium’s greatest achievements. Join Neil this September as he discusses the return to the Sandman with the graphic novel THE SANDMAN ENDLESS NIGHTS, a collection of seven dark and beautiful stories illustrated by top artists from around the world. Presentation will be followed by a book signing.

Ticketed event. Tickets are available for $20 at

Sunday, September 21, 2003

11:30-12:30 PM
Graphic Novel Platform
New York Is Book Country festival

While I’m not finding an Equitable Center website, Wired New York provides plenty of pictures and visual landmarks, as well as a link to a map.
If you’re between 51st and 52nd Street and 7th Ave and Avenue of the Americas, and you notice a building with a statue of a rabbit and another of an elephant in an outdoor plaza, you’re in the right neighborhood.

If you are going by subway, the closest way to go is to take the 1 or the 9 to the 50th Street stop (the one with the Alice in Wonderland murals on the walls), but as the map indicates there are many other lines in the vicinity.

As for the Street Fair itself, if you are on 5th Ave anywhere from 55th Street going south to 42nd Street on the 21st after 11am, it should be pretty easy to spot – at least if it’s like it has been in previous years. 49th Street and Fifth Avenue is just outside Rockefeller Center; the closest way by subway appears to be to take the B,D,F, or V to 47th-50th Street, but you can check this map for alternative routes.